Easy2Mail

Terminology

Anything to do with the internet and especially internet services involves a great deal of unfamiliar terminology or jargon. We are probably as guilty as anyone else in this but to try to help out, below we give try to explain some of the more important terms we might use when talking about your Easy2Mail services.

• Attachment: An audio, video or other data file that is attached to an email message.
• Autoresponder: A computer program that automatically responds with a prewritten message to anyone who sends an email message to a particular email address or uses an online feedback form.
• Blacklist: A list containing email addresses or IP addresses of suspected spammers. Blacklists are sometimes used to reject incoming mail at the server level before the email reaches the recipient.
• Blacklisting: Listing email addresses from which you want automatically to block from your inbox.
• Bounce: Email messages that fail to reach their intended destination. "Hard" bounces are caused by invalid email addresses, whereas "soft" bounces are due to temporary conditions, such as overloaded inboxes.
• Email authentication: Technical standards to help ISPs and other receivers validate the identity of an email sender. There are three authentication standards in use: Sender Policy Framework (SPF) developed by AOL, SenderID developed by Microsoft and DomainKeys Identified Mail (DKIM) developed by Yahoo!
• Email client: The software that recipients use to read email. Some email clients have better support for HTML email than others.
• Email marketing: The use of email (or email lists) to plan and deliver permission-based marketing campaigns.
• Exchange mail -an email format used by larger organisations that allow office email, mobile email and calendars to be integrated. It normally operates on a server-based business network. Easy2Mail does not norammly offer Exchange mail services but we can help set up small company Exchange services that do not require a business network.
• Mailserver - a computer programme that runs on our systems that manages what comes and what goes out of your email services
• Mailbox - a single email address such as mail@jackjones.com.
• Domain name or domain - the address of a website and all email attached to it, ie www.easy2mail.co.uk.
• IMAP - a more complex emailing system that allows you to synchronise send, receiving, junk and delete functions between your desktop and mobile devices. You can configure your Easy2Mail service to IMAP if you have the technical know-how.
• IP address - the interenet doesn't recognise website addresses such as www.bbc.co.uk. Instead it uses a number format to enable the mailserver on which your site is stored. It might look something like 123.45.96.109.
• Junk: Another word for spam but ususally mailshots from legitimate businesses.
• POP email - a simple email format that the majority of individuals and small companies use. It stands for Post Office Protocol. By default, email services from Easy2Mail are POP.
• Spam - any unsolicited email, including but not limited to mail from the sex industry.
• Spam filters - an intelligent computer programme that can recognise and delete, tag or re-route spam. All of mail services from Easy2Mail come with complex spam filtering facilites as standard.
• Webmail: A special website we provide to allow you to see you mailbox, read and reply to email from any device or computer when you cannot access your email client programme.
• Opt-in: An approach to email lists in which subscribers must explicitly request to be included in an email campaign or newsletter.
• Sender ID: Sender ID is an authentication protocol used to verify that the originating IP address is authorized to send email for the domain name declared in the visible "From" or "Sender" lines of the email message. Sender ID is used to prevent spoofing and to identify messages with visible domain names that have been forged.
• SMTP: Simple Mail Transfer Protocol: A protocol used to send email on the Internet. SMTP is a set of rules regarding the interaction between a program sending email and a program receiving email.
• Whitelist: A list of pre-authorized email addresses from which email messages can be delivered regardless of spam filters.
• Phishing: Technique for acquiring information such as user names, passwords, credit cards, social security numbers and other personal data by masquerading as a trusted business like a bank or credit card company. With phish messages, the email appears to be sent by the trusted entity and the consumer is tricked into providing their personal information.
• Virus scanning: A scanning process to stop incoming and outgoing mail that contains a virus programme that the sender is trying to hide from the recipient.